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1 marketing editor
СМИ маркетинговый редактор* (сотрудник печатного издания или компании-рекламодателя, занимающийся просмотром и редактированием маркетинговых публикаций, напр., рекламных объявлений в журнале) -
2 marketing editor
Реклама: издательский эксперт по маркетингу (предварительно обследующий рынок и дающий заключение об актуальности предлагаемой к изданию или написанию книги), редактор-консультант по маркетингу -
3 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
4 MEG
1) Медицина: мagnetoencephalography2) Техника: multipactor electron gun3) Химия: Multi-layer epitaxial graphene4) Сокращение: Management Evaluation Group, Mobilization Employment Group, Multiple Emitter Generator5) Университет: Mathematics Economics And Geography6) Физиология: Magneto Encephalo Graph, Meglumine7) Вычислительная техника: Mega Evil Grin (DFUE-Slang, Usenet, IRC)8) Нефть: methane-rich gas, газ, богатый метаном (methane-rich gas)9) СМИ: Music Entertainment And Games10) Деловая лексика: Maritime Electronic Group11) Глоссарий компании Сахалин Энерджи: monoethylene glycol, monoethylenglycol12) Образование: Marketing Educator`s Group13) Сахалин Р: monoethyleneglycol14) Расширение файла: Megabyte15) Нефть и газ: mono-ethylene glycol, МЭГ (метилэтиленгликоль), метилэтиленгликоль, моноэтиленгликоль16) Каспий: mono ethylene glycol17) Электротехника: ГПМ, генератор на постоянных магнитах, генератор с постоянным возбуждением, магнитоэлектрический генератор18) Общественная организация: The Marketing Educator's Group19) Программное обеспечение: Monitor Editor Generator20) Музеи: Museum Exhibit Guide, Museum Exhibition Guide -
5 Meg
1) Медицина: мagnetoencephalography2) Техника: multipactor electron gun3) Химия: Multi-layer epitaxial graphene4) Сокращение: Management Evaluation Group, Mobilization Employment Group, Multiple Emitter Generator5) Университет: Mathematics Economics And Geography6) Физиология: Magneto Encephalo Graph, Meglumine7) Вычислительная техника: Mega Evil Grin (DFUE-Slang, Usenet, IRC)8) Нефть: methane-rich gas, газ, богатый метаном (methane-rich gas)9) СМИ: Music Entertainment And Games10) Деловая лексика: Maritime Electronic Group11) Глоссарий компании Сахалин Энерджи: monoethylene glycol, monoethylenglycol12) Образование: Marketing Educator`s Group13) Сахалин Р: monoethyleneglycol14) Расширение файла: Megabyte15) Нефть и газ: mono-ethylene glycol, МЭГ (метилэтиленгликоль), метилэтиленгликоль, моноэтиленгликоль16) Каспий: mono ethylene glycol17) Электротехника: ГПМ, генератор на постоянных магнитах, генератор с постоянным возбуждением, магнитоэлектрический генератор18) Общественная организация: The Marketing Educator's Group19) Программное обеспечение: Monitor Editor Generator20) Музеи: Museum Exhibit Guide, Museum Exhibition Guide -
6 meg
1) Медицина: мagnetoencephalography2) Техника: multipactor electron gun3) Химия: Multi-layer epitaxial graphene4) Сокращение: Management Evaluation Group, Mobilization Employment Group, Multiple Emitter Generator5) Университет: Mathematics Economics And Geography6) Физиология: Magneto Encephalo Graph, Meglumine7) Вычислительная техника: Mega Evil Grin (DFUE-Slang, Usenet, IRC)8) Нефть: methane-rich gas, газ, богатый метаном (methane-rich gas)9) СМИ: Music Entertainment And Games10) Деловая лексика: Maritime Electronic Group11) Глоссарий компании Сахалин Энерджи: monoethylene glycol, monoethylenglycol12) Образование: Marketing Educator`s Group13) Сахалин Р: monoethyleneglycol14) Расширение файла: Megabyte15) Нефть и газ: mono-ethylene glycol, МЭГ (метилэтиленгликоль), метилэтиленгликоль, моноэтиленгликоль16) Каспий: mono ethylene glycol17) Электротехника: ГПМ, генератор на постоянных магнитах, генератор с постоянным возбуждением, магнитоэлектрический генератор18) Общественная организация: The Marketing Educator's Group19) Программное обеспечение: Monitor Editor Generator20) Музеи: Museum Exhibit Guide, Museum Exhibition Guide -
7 copy
1 noun(a) (duplicate → of painting, statue) copie f, reproduction f; (→ of document, letter, photograph) copie f;∎ to make a copy of sth faire une copie de qch∎ 500 copies of the book were printed le livre a été tiré à 500 exemplaires(c) (UNCOUNT) Typography, Press & Journalism (written material) copie f; (in advertisement) texte m;∎ his story made good copy son histoire a fait un bon papier;∎ he wrote some brilliant copy (one article) il a écrit un article excellent; (several articles) il a écrit d'excellents articles∎ copy and paste copier-coller m(a) (work of art, drawing etc) copier, imiter(b) (write out → letter, notes) copier(e) (photocopy) photocopier∎ to copy sth to disk copier qch sur disquette;∎ to copy and paste sth faire un copier-coller sur qch(g) (send copy to) envoyer une copie à;∎ to copy sb with sth faire parvenir une copie de qch à qn∎ no copying! on ne copie pas!∎ do you copy? vous me recevez?►► Computing copy block copie f de bloc;Computing copy check contrôle m par duplication;Computing copy command commande f de copie;Press copy deadline tombée f, dernière heure f;Computing copy disk disquette f de copie;copy editor Press secrétaire mf de rédaction; (in publishing) préparateur(trice) m,f de copie;Computing copy protection protection f contre la copie;copy taster premier lecteur m;Marketing copy test pré-test m publicitaire;Marketing copy testing pré-tests mpl publicitaires;copy typing dactylographie f, dactylo f;copy typist dactylographe mf, dactylo mfnoterrecopier;∎ to copy out a passage from a book transcrire ou recopier un passage d'un livre -
8 collaborate
гл.1) общ. сотрудничать, работать совместноOur daughter Melissa, a newspaper editor and writer, has collaborated with me on two books. — Наша дочь Мелисса, редактор газеты и писательница, работала вместе со мной над двумя книгами.
Syn:2) пол. сотрудничать c оккупационными властями [с врагом\]He collaborated with the enemy against his own people. — Он сотрудничал с врагом, предавая собственный народ.
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9 JME
1) Общая лексика: hum. сокр. Journal of Medical Ethics2) Компьютерная техника: Java Molecular Editor3) Физиология: Juvenile Myoclonic Epilepsy4) Онкология: Journal of Medical Ethics5) Энергетика: Jatropha Methyl Ester (вид биотоплива) -
10 picture
picture ['pɪktʃə(r)]image ⇒ 1 (a), 1 (d) dessin ⇒ 1 (a) peinture ⇒ 1 (a) tableau ⇒ 1 (a), 1 (c) photo ⇒ 1 (a) film ⇒ 1 (b) portrait ⇒ 1 (c) situation ⇒ 1 (e) s'imaginer ⇒ 2 (a) dépeindre ⇒ 2 (b) représenter ⇒ 2 (b), 2 (c)1 noun(a) (gen) image f; (drawing) dessin m; (painting) peinture f, tableau m; (in book) illustration f; (photograph) photo f;∎ he used pictures to illustrate his talk il a illustré sa conférence à l'aide d'images;∎ to draw/to paint a picture faire un dessin/une peinture;∎ to draw a picture of sb/sth dessiner qn/qch;∎ to paint a picture of sb peindre le portrait de qn;∎ to take a picture prendre une photo;∎ to take a picture of sb, to take sb's picture prendre une photo de qn, prendre qn en photo;∎ to have one's picture taken se faire prendre en photo;∎ I saw your picture in the paper j'ai vu votre photo dans le journal;∎ the picture's blurred (on television) l'image est floue∎ she was in several Hitchcock pictures elle a joué dans plusieurs films de Hitchcock;∎ British familiar the pictures (the cinema) le cinoche, le ciné(c) (description) tableau m, portrait m;∎ his novels give a vivid picture of the period l'époque est peinte de façon très vivante dans ses romans, ses romans brossent un portrait très vivant de l'époque;∎ the TV series gives a good picture of life in a mining town cette série télévisée donne un bon aperçu de la vie dans une ville minière;∎ the picture he painted was a depressing one il a brossé ou fait un tableau déprimant de la situation;∎ to paint a bleak picture of the future présenter une triste image de l'avenir(d) (idea, image) image f;∎ I have a strong mental picture of what war was like je m'imagine très bien ce qu'était la guerre;∎ he's the picture of health il respire la santé, il est resplendissant de santé;∎ she was the picture of despair elle était l'image vivante du désespoir;∎ he's the picture of his elder brother c'est (tout) le portrait de son frère aîné(e) (situation) situation f;∎ the economic picture is bleak la situation économique est inquiétante∎ to be in the picture être au courant□ ;∎ she hates being left out of the picture elle déteste qu'on la laisse dans l'ignorance□ ;∎ to put sb in the picture mettre qn au courant□ ;∎ I get the picture! je pige!, j'y suis!;∎ doesn't she look a picture! n'est-elle pas adorable ou ravissante!□ ;∎ you're no picture yourself! tu n'es pas une beauté non plus!;∎ her face was a real picture when she heard the news! il fallait voir sa tête quand elle a appris la nouvelle!;∎ the big picture (overview) une vue d'ensemble□∎ I can't quite picture him as a teacher j'ai du mal à me l'imaginer comme enseignant;∎ picture yourself at eighty imagine-toi à quatre-vingts ans;∎ just picture the scene imaginez un peu la scène(b) (describe) dépeindre, représenter(c) (paint, draw etc) représenter;∎ the artist pictured her on horseback l'artiste l'a représentée à cheval;∎ he was pictured with her on the front page of all the papers une photo où il était en sa compagnie s'étalait à la une de tous les journaux►► picture book livre m d'images;Cards picture card figure f;picture cheque image-chèque f;Marketing picture completion images fpl à compléter;Journalism picture desk bureau m des illustrations;picture dictionary dictionnaire m en images;picture editor illustrateur(trice) m,f;picture frame cadre m (pour tableaux);picture framer encadreur(euse) m,f;picture gallery musée m de peinture;picture hat capeline f;British old-fashioned picture house cinéma m;picture library banque f d'images;Computing picture memory mémoire f d'images;British old-fashioned picture palace cinéma m;old-fashioned picture postcard carte f postale (illustrée);picture puzzle rébus m;picture rail cimaise f;picture research documentation f iconographique;picture researcher documentaliste mf iconographique;picture restorer restaurateur(trice) m,f de tableaux;Television picture tube tube m image;picture window fenêtre f ou baie f panoramique;picture writing écriture f idéographique
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